Workshops

Practical, step-by-step sessions for startup founders and small teams.

Live (Cyprus-based), remote, or hybrid.

Apply for a Workshop

Who This Is For

Typical participants include founders, product leads, marketing or growth teams, and anyone who touches product, positioning, or go-to-market strategy.

It's especially useful if:

You don't yet have a validated user base
You feel stuck without traction or clarity
You want to learn research methods to do it yourself
You prefer hands-on learning over agency-driven research

Our Workshops

Choose the format that fits your needs

Workshop 1

Product–Market Fit (PMF)

Goal: Define who your real users are, what value they need, and whether your product fits their needs — before wasting budget on growth.

We help you:

Map potential user segments and hypothesized use cases
Build a simple framework for feature-to-value matching
Define activation triggers, early-adopter profiles, value metrics

1 day live (Cyprus) or remote + follow-up deliverables

€2,500 Apply

Workshop 2

CustDev & User-Insight

Goal: Teach you how to talk to real users, gather meaningful data, and avoid common research mistakes — so you can validate or invalidate assumptions early.

We teach you how to:

Build a question bank for interviews
Structure and run customer interviews / surveys
Recognize false positives and avoid bias
Analyze qualitative feedback and convert it into actionable insights

Half-day to 1-day online + templates + optional coaching hour

€1,500 Apply

Best Value

Workshop Duo: CustDev + PMF Bundled

Get both workshops together and save €1,000. Perfect for teams who want the complete research-to-validation journey.

€4,000 €3,000

Apply for Bundle

Practical Details

Team Size

2–20 people per workshop

Languages

English (primary), Russian (optional)

Timezones

EU and CIS-based teams accommodated

Ready to Learn by Doing?

Apply for a workshop and we'll get back to you within 48 hours to discuss format, timing, and team composition.

Apply for a Workshop

Let's discuss the project!

hello@asteriada.com

Terms of Service

1. Acceptance of Terms

These Terms of Service constitute a legally binding agreement between you and the service provider governing your use of the website and related services. By accessing or using the website, you acknowledge that you have read, understood, and agree to be bound by these Terms.

2. Use of Website

All content on this website, including text, images, graphics, and other materials, is provided for general informational and promotional purposes only and may be updated without prior notice.

While reasonable efforts are made to ensure accuracy, no representations or warranties are given regarding completeness, accuracy, or reliability. Your use of any information or materials on this website is at your own risk, and it is your responsibility to ensure that any services or information meet your specific requirements.

3. Services

The provider offers digital marketing and related services. The specific scope, terms, and conditions of such services shall be defined in separate agreements or contracts with each client.

4. Client Responsibilities

Clients must provide accurate, complete, and timely information necessary for the delivery of services. The provider shall not be liable for delays or issues arising from incomplete or incorrect information supplied by the client.

Clients are responsible for ensuring that their use of the services complies with all applicable laws and regulations.

5. Payment Terms

Payment terms, including fees and schedules, will be set out in the relevant service agreements. Failure to make payments on time may result in suspension or termination of services.

Unless otherwise agreed in writing, all payments are non-refundable.

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Any materials created as part of the services (including designs, content, and marketing assets) are also protected by intellectual property laws. Use, modification, or distribution of such materials requires appropriate permission or licensing.

7. Confidentiality

Both parties agree to keep confidential any non-public information disclosed in connection with the services and to use such information solely for the purposes of fulfilling their obligations.

Confidential information may only be disclosed where necessary to provide the services or where required by law.

8. Limitation of Liability

To the fullest extent permitted by law, the provider shall not be liable for any indirect, incidental, or consequential damages, including loss of data, profits, business opportunities, or reputation arising from the use of the website or services.

Liability is limited to the extent of the fees paid for the relevant services.

9. Indemnification

You agree to indemnify and hold harmless the provider, its employees, contractors, and affiliates from any claims, damages, or expenses (including legal fees) arising from your use of the services, breach of these Terms, or violation of any third-party rights.

10. Termination

The provider reserves the right to suspend or terminate access to the website or services at any time, without prior notice, where there is a breach of these Terms or other valid grounds.